Call it AI, call it Super Intelligence, only 2% of consumers are buying it

techcrunch.comTheresa Loconsolo, Anthony Ha, Sean O'Kane, Kirsten Korosec

The White House convened major tech CEOs including Zuckerberg, Bezos, and Musk to sign an AI safety pledge that Trump labeled "morally binding." Trump simultaneously issued an executive order rebranding AI as "super intelligence," though consumer adoption remains minimal at 2%.

Why it mattersThe rebranding effort and safety pledges signal potential regulatory shifts, but the stark gap between industry momentum and actual consumer uptake suggests AI adoption faces deeper barriers than terminology or corporate commitments.
From the source: This week, the White House got nearly every major tech CEO in one room — Zuckerberg, Bezos, Musk, and Anthropic’s Dario Amodei among them — to sign an AI safety pledge that President Donald Trump called “morally binding.” Trump also signed an executive order officially rebranding AI as “super…
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